: Look Ma! No glasses. Toshiba has announced plans to release its first glasses free 3DTV the REGZA GL1, expected to hit shelves in Japan this month and other cities around the globe in 2011.
Toshiba’s corporate release on the REGZA calls it “the world’s first glasses-less 3DTV specifically designed for personal use,” and says there are two models developed and ready to deliver: a 20-inch 20GL1 and a 12-inch 12GL1. Toshiba first unveiled a prototype of the REGZA at the CEATEC 2010 in Tokyo. The flat screen TV is intended to go on sale to the public and will be available in 12- and 20- inch sizes. Toshiba claims the TV will be able to easily and quickly switch between 2D and 3D modes, which means you don’t have t chuck those 2D discs.
Toshiba is pinning its market expectations on global demand for LCD TV growth from 142 million units in 2009 to 200 million units in 2012. Last spring Toshiba reported sales of 10 million units worldwide, according to company reports. Toshiba is aiming for 1.2 million units in the ASEAN market in 2011.
The current 3DTV is based on active shutter glasses designed to deliver separate images to the left and right eyes. But customer demand is calling for a 3DTV experience that allows viewers to shun the “nerdy” glasses and deliver a free form entertainment option. Toshiba’s REGZA GL1 employs an integral imaging system and a perpendicular lenticular sheet to display smooth, natural images, according to Shigenori Tokumitsu, Toshiba vice president for visual products. Tokumitsu explained. The result is precise rendering of high-quality 3D images whatever the viewing angle is.
“With our 3D technology we are aiming for impressive reality,” said Tokumitsu. “By that we mean 3D TVs that can be viewed without any need for special glasses. This is our solution in pursuit of reality and I am pleased that we have succeeded to be the first in the world to introduce a glasses-free 3D TV,” said Tokumitsu.
The rush to replace the clunky 3D glasses in theaters is also on, and experts anticipate it may take several more years before that technology is in place. Meanwhile big theater chains across the country who have been relying on 3D film sales are struggling to provide top-quality glasses for patrons in order to justify higher ticket sales. Tests in fall of the 3D version of the recently released Harry Potter The Deathly Hollows Part 1 did not prove popular with audiences, and the film was released in 2D instead. Part 2 of the Potter franchise is expected to be released in 3D in summer of 2011.
Toshiba also unveiled a new 3D LED TV series for the ASEAN market along with the so called Power TV series.
According to WorldTVPC.com, the WL700 series of slim LED TVs, that will be available in 46 inch and 55 inch models, was designed with the help of Europe’s Jacob Jensen Design who gave the series a minimalist look that combined glass and metal in a slim 22mm profile and a bezel free screen.
The Toshiba’s TV product family now includes the world’s first LED TV with an integrated battery backup. Made with Third World infrastructure conditions in mind, the model with a standby rechargeable battery should be useful to people living in areas with unreliable power supply, also according to WorldTVPC.com. When fully charged, the TV can run up to two hours on battery.
The Power TV also features an Auto Signal Booster and Auto View. The former helps improve the TV’s signal to improve the reception in areas with weak TV signal, while the latter optimizes picture settings according to ambient lighting condition for a better viewing experience and a lower power consumption.
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